the native american land conservation
This hypothetical AR mobile application would allow users to experience the land of the past by pointing their phone camera out in front of them and walking around. The app can also save photos of the locations, allowing for the user to see past outdoor explorations.
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Taco bell application extension
This campaign is an extension of Taco Bell’s mobile application in which users can build their items from their mobile device rather than adding or subtracting ingredients from general items on the original menu. This app stays within Taco Bell’s branding constraints but becomes a sub-brand with the specific use of dark and light purple. These colors and fonts are carried into the marketing campaign and call back to the overall design of the app. The loose and organic paint brush stroke paired with a geometric painted background encapsulates Taco Bell’s target audience of teenagers and young adults.
Table Tent
